This fall we posted about Steuben shutting down its factory and its flagship store on Madison Avenue. New Years marked the end of that crystal dynasty but that real estate will not stay vacant for long.
Michael Kors will be taking over the space that the century-old brand formerly occupied at 667 Madison, across from Barney’s. Kors already has an existing store at Madison and 60th but we imagine that location close once the new build-out is complete. A rep from Michael Kors did not answer specific questions but it appears as if the Steuben location is considerably larger.
In addition to the Kors expansion, there seems to be a growing trend for brands to have two uptown locations. Many luxury icons seem to enjoy a flagship on or close to Fifth Avenue that attracts tourists from all around the world in addition to the neighborhood clientele that’s found on Madison.
Most recently, Bottega Veneta opened a Madison Avenue location in addition to their Fifth Avenue flagship. Armani, Cavalli, Chanel, Cartier, Prada, Gucci and, yes, Juicy Couture all have mid-town and Madison Ave locations.
Perhaps that’s a luxury that the luxury brands can afford.