Beauty Sales: Bergdorf Trumps Saks

April 21, 2010 by Lila Delilah

Retailing is a competitive business. Even the biggest department stores need to make sure they remain competitive. To offset Saks friends and family, Bergdorf Goodman will be luring customers with instant and future gift cards.

From Thursday, April 22nd to Sunday, April 25th Bergdorf will be rewarding beauty customers with an immediate $25 off $100 or more. Additional gift cards will be given to those spending above $500. The gift card breakdown is below.

Spend $500 and get a $50 gift card
Spend $750 and get a $75 gift card
Spend $1000 and get a $100 gift card

Bergdorf’s instant $25 off $100 spent, obviously trumps the 10% savings from Saks’ friends & family. And everyone knows the walk from 50th to 57th will enhance your beauty more than any cosmetic product.


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