The Bonpoint sample sale has become a status symbol among New York City moms. Social rank is closely correlated with how early you’re given VIP access. Usually, the earliest VIP slots are given to celebrities, press and uber-VIP shoppers. Those are the moms who spend more than $100,000 a year buying $100 onesies. During past years, Kelly Ripa and Nicki Hilton were among the most recognizable NYC moms given early access.
This afternoon, we were among the first shoppers to enter the sale. (Do you think that can be used to get into Le Chalet on a Wednesday night?) The early morning hours on Tuesday will continue as some variation of VIP until the sale opens to the general public at 1pm. There are normally long-ish lines once the sale opens to the public but nothing like the Jimmy Choo sale.
Bonpoint sample sale alumni will identify this year’s sale as standard fare. Most of the merchandise is from the 2018 Summer’s collection. Most items are reduced 60% off the retail sticker. Other items like shoes, pullover sweaters, and pants are reduced by 70%.
More formal style dresses are normally priced in the $300-range and come to $120-ish. More casual dresses are about $80 from an original price of $200 at the boutique. Boy’s trousers are about $60 from $150 and the collared shirts come to $48 from $120. You can click here to see pictures we snapped from inside the Bonpoint sample sale.
Sorting through the clothing, there is almost something for everyone– spanning from the tiniest newborns to tweens. The slimmest inventory is usually size 2, but this evening’s twos selection was plentiful. We can’t promise it will stay like that for very long.
The sale also includes accessories, swim, sunhats, blanks, summer sweaters, and pajamas. Most shoppers were loading bags of merchandise. We suggest that Bonpoint shoppers use their connections to gain VIP access. Really, who has time for Soho House anyway?
Bonpoint Sample Sale
Tuesday, May 14 through Friday, May 17
Tues 1pm-8pm, Wed & Thurs 9am-8pm, Fri 9am-2pm
Metropolitan Pavillion: 123 West 18th Street (btwn 6th & 7th Ave)