The new Baccarat flagship store opened its doors to customers and in doing so unveiled the template for the new global direction of the brand. The 2,800-sq-ft store located at 635 Madison Avenue at 60th Street was designed by architect Rafael de Cárdenas and asserts Baccarat’s strong foothold as a leader in luxury home decor and accessories.
We recently set our spy eyes on the new store and we can boldly assert that this isn’t your grandmother’s crystal chest. The store highlights the Baccarat’s long commitment to haute design and craftsmanship. The new location pays special attention to showcasing the numerous Baccarat designer collaborations including design veterans like, Nicolas Triboulot and Marcel Wanders.
The bi-level store also displays the wide range of products which include tableware, lighting, decorative objects and pays special attention to the brand’s jewelry collection. We especially love the lighted design details like the purple display boxes that are placed throughout the store.
You can click here to see a collection of pictures from the store. Not a bad place to through back a several glasses of bubbly, huh?
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