Madison Avenue Watch Week

April 23, 2012 by Lila Delilah

Madison Avenue is loved by shoppers all over the world because of its fine boutiques and unique offerings. Most people, however, don’t realize that Madison Avenue is the largest fine watch marketplace in North America. What better way to celebrate the neighborhood’s haute horology than dedicating an entire week to watches?

The 2nd annual Madison Avenue Watch Week will take place from April 28 to May 4. Watch enthusiasts can preview the newest and most exceptional timepieces at a variety of events and expert watchmaker discussions.

This week, we got a preview of some of the dazzling timepieces that will be on display during Watch Week. Our favorites include, the de Grisogono Otturatore, which has a rotating dial featuring four functions. The Buccellati Eratochron is strikingly beautiful and incorporates the brand’s iconic delicate design. With over 16 carats of diamonds the Asprey Daisy WG Pave MOP dazzles even the most jaded customer. The Graff GryoGraff is limited to just ten pieces and includes, a 48mm hand-wound movement with hours, minutes and power reserve indicator as well as a double axis tourbillon and a three-dimensional moon phase. Now, that’s a watch worth watching!

The festivities kick-off on Saturday, April 28, and everyone is invited to visit the Gallery of Watches tent on Madison at 64th Street. Visitors will have an opportunity to look at a photography show of the newest watches and register for invitations to the boutique receptions.You can view the full calendar of Watch Week events at In addition, you can also request invitations to private consultations and viewings by submitting a request here.

2nd annual Madison Avenue Watch Week
Kick-Off Event
Saturday, April 28
Madison at 64th Street


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