Madison Avenue Markdowns- Round I

May 24, 2011 by Lila Delilah

Memorial Day weekend is just days away, which means that boutiques all along the Avenue are starting their sales and presales. For the uninitiated, presales are when top customers are given first dibs on sale merchandise. Usually a sales associate puts the merchandise aside and rings it up once the sale officially begins.

The Chanel sales always take place during the second week of June. Prices on clothing, shoes and accessories will be discounted 40%. Leather bags are almost never marked down but keep your eyes open for seasonal styles, which are occasionally discounted.
Amy* 212-535-5505
*This is a good contact to keep. Amy oversees all the NYC Chanel boutiques.

The sale has not “officially” started but customers can take their discounted merchandise anyway. The markdown is 40% on ready-to-wear, shoes and select bags.
Incus* 212-717-8220
*He can can have an icy attitude but has been with the boutique for years and knows his customers and merchandise. If he’s being evasive, tell him Lila said to play nice.

The sale started today and spring and summer merchandise have been marked down 30%. We hear there is still a great variety of sizes and styles. Prices may still be expensive even after the discount. That is why we usually wait until later in the season, when the discount gets steeper, to make our purchases.
Christopher* 646-439-0381
*Helpful and not pushy or too stuck up.

Presale usually begins right about now with the sale officially starting the first week of June. Last season, however, Prada cut out their presales and became a lot less generous with their markdowns. You can expect a 30% discount in the next two weeks just don’t expect a sales associate to secure your purchases before then.
Betty* 212-327-4200
*Madison Ave shoe specialist. She is sweet and very talkative. She makes shopping fun.

The sale starts VERY soon, right after Memorial Day. It hasn’t officially started BUT the main collection is (oops, will be) 40% off and the Addition Collection and Resort are 30%
Dana* 212-257-6907
*Always willing to help a girl out, when she can.


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